● The global count of social media users has surpassed 4.95 billion. (Statista)
● A staggering 93.5% of internet users worldwide interact with social media
monthly. (Data Reportal)
Lead Generation
● Firms that are proficient in generating leads are known to produce 50% more
sales-ready leads while reducing costs by 33%. (Adobe)
E-commerce and Online Shopping
● The annual growth rate of E-commerce sales is expected to reach 10.1% by
2024, significantly outpacing the 2% growth projected for physical store sales.
(eMarketer)
● By 2025, the revenue generated through conversational marketing in
e-commerce is expected to reach $290 billion. (Statista)
Search Engine
● 68% of online experiences begin with a search engine. (BrightEdge)
● SEO drives 1,000%+ more traffic than organic social media. (BrightEdge)
Conversion Rate Optimization
● Businesses with over 40 landing pages generate 12 times more leads than
those with 1 to 5 landing pages. (Higher Visibility)
● Dynamic calls-to-action (CTAs) convert 202% better. (Higher Visibility)
These statistics clearly highlight the vast possibilities of digital marketing and the
impact it can bring about in a business. This is just the tip of an iceberg. With the
advent of Artificial Intelligence (AI) in digital marketing tools, market analysis and
audience targeting is moving onto a whole new level and it only gets better!
[Reference: https://wpforms.com/digital-marketing-statistics]